Tom Bilyeu

Tom Bilyeu

  • Entrepreneurs & Small Business
  • Executives
  • DOB:

    March 30, 1976

  • Age:


  • Country:

    United States

  • Resides:

    Beverly Hills, CA

  • Hometown:

    Tacoma, WA

  • Known For:

    Co-Founder of Quest Nutrition

  • Spouse/Partner:

    Lisa Bilyeu

  • Education:

    University of Southern California



Tom Bilyeu is a successful entrepreneur, speaker, host of the podcast Impact Theory, and co-founder of Quest Nutrition.[1] He’s best known as a healthy living and personal development educator, as well as being the former CEO of Quest Nutrition. Bilyeu is also the co-founder of Impact Theory, a company that produces educational content related to goal-setting, entrepreneurship, fulfillment, and success.[2] With his partners, Bilyeu sold Quest Nutrition for $1 billion in 2019 and now has an estimated net worth of about $400 million.[3] 



  • Co-Founder of billion-dollar brand Quest Nutrition
  • Host of Impact Theory Podcast
  • Total audience of over 3 million across social media platforms

Related People

About Tom Bilyeu

Tom Bilyeu was born on March 30, 1976, in Tacoma, Washington. He grew up in a middle-class family with two parents who worked as educators. Bilyeu was a bright student and earned a full scholarship to the University of Southern California, where he studied film. He earned his bachelor’s degree in film before working in the film, tech, and marketing industries.[4] 

Quest Nutrition

In 2010, Bilyeu co-founded Quest Nutrition with partners Ron Penna and Mike Osborn. Quest Nutrition produces protein bars, shakes, and other healthy snacks such as low-sugar cookies and chips. The company was created with the mission to provide healthy and delicious snacks that are convenient for people with busy lifestyles.[5] 

Quest Nutrition grew rapidly within five years of being founded, becoming a billion-dollar enterprise.[6] Quest become one of the most successful healthy food companies in the world, with products sold in more than 90 countries. The company has also received several awards for its products, including the 2016 Protein Bar of the Year Award from[7] 

Quest Nutrition’s products are made with high-quality ingredients and are designed to be low in carbohydrates, sugar, and calories while also being high in protein and fiber. The company offers a wide variety of flavors and types of snacks, appealing to people following various types of diets.[5] 

In 2016, Bilyeu stepped down as CEO of Quest Nutrition to pursue other projects, including those related to speaking, writing, and educating others about entrepreneurship.[4] 

Impact Theory Company and Book 

Impact Theory is a media company founded by Bilyeu in 2016 to empower people to reach their full potential by providing them with the knowledge, tools, and resources they need to adopt an “empowering mindset” and improve their lives.[8] Impact Theory produces educational and entertainment videos, podcasts, and other content appealing to people in a range of fields. The company’s flagship show is called Impact Theory with Tom Bilyeu, which features interviews with successful entrepreneurs, thought leaders, and experts in various fields.[8]

In addition, Bilyeu created Impact Theory University, an online community and education platform that teaches people via online coaching to set and achieve their personal and business goals. The university provides insights and strategies for achieving success and overcoming obstacles. Additionally, it explores the concept of “impact theory,” which is about taking action to create the life you want instead of waiting for it to happen. Bilyeu’s advice for his students includes adopting a growth mindset, overcoming self-limiting beliefs, and building habits that lead to greater well-being and success.[9] 

Podcast, Speaking Engagements, and Awards

In addition to his writing, Bilyeu hosts the Impact Theory podcast, which features interviews with successful entrepreneurs, scientists, authors, and other thought leaders. The podcast has become one of the most popular self-improvement podcasts in the world, and has featured guests such as Tony Robbins, Tim Ferriss, and Seth Godin.[10] 

He is also a sought-after speaker and has given talks at many events, such as Powerful U Conference.[11] He’s also been featured in numerous media outlets, including Forbes, Inc., and The Huffington Post.[12] Bilyeu has a strong social media presence as well, with over 1.9 million followers on Instagram and nearly 3.4 million followers on YouTube.[13] [14] 

Bilyeu has received several awards and recognitions for his contributions to entrepreneurship and personal development. He was recognized by Forbes as one of the youngest entrepreneurs to sell a billion-dollar company, as well as by Inc. Magazine as one of the “Most Innovative Entrepreneurs.”[15] [16] 

In addition to his business ventures, Bilyeu is a fitness enthusiast and has said that he works out daily to maintain his physical and mental health. He is married to Lisa Bilyeu, co-founder of Impact Theory, and currently lives in California.


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