The artificial-intelligence (AI) arms race has begun, and its two largest contenders are rushing to become market leaders in AI—with mixed results.
- Google and Microsoft have long stood neck-and-neck as leading voices in the tech industry, each with its own substantial market share, although Google has the advantage in several arenas.
- Google maintains an 84% market share over search engines and a 65% share over browsers with Chrome.
- Microsoft’s $10-billion investment into OpenAI and ChatGPT has potentially turned the tables in favor of Bing and Microsoft Edge, with AI features already being directly integrated into the company’s Bing search engine as of Tuesday.
Why It’s Important
The rollout of Microsoft’s ChatGPT implementation and Google’s Bard will determine which of the two companies will take the lead in the race. So far though, there is no clear victor.
As we previously reported, Google is three months behind Microsoft and could lose some of its considerable market share. The company has aggressively rushed to adapt its LamBDA AI into a marketable chatbot and only just announced some of its implementation plans on Wednesday, to a mixed response from investors.
As The Hustle points out, both technologies are new and largely untested. The initial rollout of both technologies will likely be messy, as evidenced by CNN reporter Clare Duffy’s claim that Bing’s new AI capabilities are largely pulling up outdated and incorrect information. During a demonstration, Bard similarly pulled incorrect information regarding a photo from the James Webb space telescope.
Microsoft is calling ChapGPT’s implementation into Bing “an AI copilot for the web,” and saying the improvement will improve the search engine’s ability to auto-complete questions and provide complete answers, create summaries of information, refine searches, and even create meal plans, itineraries, and email drafts, The Hustle reports.
Bard isn’t available to the public yet, but it includes features such as being able to ask questions with images, answer complex search queries with complex responses, reverse-search for real-life locations using geographic landmarks, and generate three-dimensional images of destinations in Google Maps.