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Business Mercedes CEO Ola Källenius announces the company's new electric SUV—EQE SUV

Mercedes CEO Ola Källenius announces the company's new electric SUV—EQE SUV (Photo by ERIC PIERMONT/AFP via Getty Images)

By Savannah Young Leaders Staff

Savannah Young

Savannah Young

News Writer

Savannah Young is a news writer for Leaders Media. Previously, she was a digital reporter for WATE Channel 6 (ABC)...

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Oct 24, 2022

Mercedes Does the Plug and Play

Mercedes unveils new electric SUV as it aims to go all-electric by 2030.

Key Details

  • The German luxury automaker Mercedes-Benz is attempting to boost its electric vehicle (EV) lineup by unveiling a new electric SUV.
  • The company recently promoted its EQE SUV that will likely compete with the Tesla Model Y.
  • This was a big move for Mercedes as the company aims to be all-electric by the end of the decade.

Why it’s news

Mercedes unveiled its newest EV, the EQE SUV.

The EV will have 367 miles of driving range on a single charge and be priced around $68,000 with sales expected to begin later this year. The SUV is expected to compete with Tesla’s Model Y that has a mileage range around 270 to 320 on a single charge and a price tag starting at $64,990.

“It’s the latest proof that we’re consistently executing on our strategy to go all-electric,” says Mercedes CEO Ola Kallenius.

The SUV will come equipped with significant features—including a 55.5-inch wide-screen display and a surround sound system.
The company plans to offer electric siblings for all combustion-engine models in its portfolio by the end of the year, according to Bloomberg writer William Wilkes.

Backing up a Bit

More than half of car buyers worldwide want an EV. The number of people wanting EVs has hit a worldwide tipping point.

The latest EY Mobility Consumer Index shows that 52% of people looking to buy a car want to buy an EV. This is the first time the number has exceeded 50%, representing a rise of 11 percentage points since last year.

In order to meet the growing demand of EVs Mercedes has made the decision to go all-electric by 2030.

The carmaker said that by 2025 it expects half of its sales to be plug-in vehicles and by 2030 the entirety of sales will be.

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