Jeep is joining the electric-vehicle parade by announcing a new EV lineup of cars.
Key details
Jeep took a step into the EV world this week, announcing a new line of all-electric vehicles for the company.
Jeep will have four new all-electric EVs by 2025. Three were announced on Thursday—the Jeep Recon, the Jeep Wagoneer S, and the Jeep Avenger.
The Jeep Recon is similar to the popular Jeep Wrangler, with its trail-rated, off-road system, removable doors and glass, and one-touch power top.
“The all-new, all-electric Jeep Recon has the capability to cross the mighty Rubicon Trail, one of the most challenging off-road trails in the U.S., and reach the end of the trail with enough range to drive back to town and recharge,” Jeep CEO Christian Meunier said in a statement.
The new Wagoneer S is closer to the luxury side. It will produce 600 horsepower and have a targeted range of 400 miles, Jeep says. Both the Recon and Wagoneer S will begin production in 2024 and be available in the U.S. and Europe.
Why it’s important
The number of people wanting EVs has hit a tipping point, more than half of car buyers worldwide want EVs.
The latest EY Mobility Consumer Index shows that 52% of people looking to buy a car want to buy an EV. This is the first time the number has exceeded 50%, representing a rise of 11 percentage points since last year.
Due to the rise in demand for EVs, the amount of companies making them is going to skyrocket over the next few years making competition fierce, so Jeep has made an electrification plan.
The electric plan:
- 50% of U.S. sales be EVs by 2030
- 100% of European sales be EVs by 2030
- By 2025 the brand be the leading electrified SUV brand in the world
